At the project’s onset, the client possessed only a vague idea of the level of risk associated with the desired label claim of a natural health product. Furthermore, the client was also faced with a tremendous challenge when it came to patient recruitment for a planned clinical study.
C2C was able to provide executive oversight to design a systematic claim strategy. By developing several claim tiers, each with a varying risk level, C2C significantly increased the probability of receiving Health Canada Agency approval. C2C also found and selected an experienced Principal Investigator with expertise in the appropriate therapeutic area for the clinical study. In doing so, the recruitment procedure was improved and the entire project timeline was significantly reduced.
C2C provided project management and clinical trial executive management to develop a Natural Health Product based on natural bioactives.